The results are in and as we all suspected, word of mouth drives 13% of consumer sales and amplifies the effect of paid media by 15%. In a recent landmark…
Tag: TRG Clients
Our Sun-Maid "Boxtrolls" Partnership Promotion Launches!
“Boxtrolls” is tracking to be the next big animation hit for Universal, and TRG has put together a back-to-school movie ticket giveaway promotion on behalf of longtime client Sun-Maid to…
All Hail Efrain Tapia, TRG's "King of the Month!"
He’s our tireless “Rajah of Receiving” who makes sure things operate smoothly and smartly, and he’s a guy who certainly has a way with a crown. That cape ain’t too…
"Win Like a Yankee" Sweepstakes with Unilever
Take a look at this just-launched program for Unilever and Duane Reade stores in the New York City area, designed to drive purchase in store and consumer engagement after the fact.…
Meet our SoCal Gas Mobile Tour Trailer!
It was pretty much like Christmas morning around TRG this past Friday, as we rushed out to open up our big new present: the SoCal Gas Solar Water Heating education…